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Review: ArtExpo New York 2007
ArtCard
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Artistic Announcement: Adan Lerma showing at ArtExpo New York 2007
Artist Update: January 7, 2007
actually, this whole page is an update except for the image itself
the artcard was an attempt to attract attention to our showing at the javits center in new york; sheila and i wanted people to have a "feel" for what we would have to show at artexpo, textured impressionist paintings evocative of the desire to show and have something pretty or beautiful around oneself
the vertical shape, i figured from my frame shop days, would lend itself to being "fit into" a smaller space than if horizontal
the images were one of new york, tall and vertical, and one of austin, in a comfortable fun rectangle
from there, edye, the designer and person who put together about a hundred of these by hand, picked and chose the embellishments
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ArtExpo New York 2007 Art Card
designed by
Edye Giordano - LMNOPeople.net
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she printed the cards, chose the envelope colors, and placed tiny adhesive "dots" of various colors on different cards, altering the angles and placements of the leafy vine like design
i've teased her and her husband, greg, that i had this image of her with a light and magnifier on her head, working like a jeweler, placing spots of colored light here and there
the true testament to the quality of the card is that even today, right about a year since they were first begun to be sent out, many people still have them propped up in their offices and homes, sometimes even being carefully packed and moved to a new work or home location
may art work from all us artists have as good an effect on people :-)
thanks ya'll,
adan
www.adanlerma.com
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